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Framework to classify sport and event consumers, in order of their psychological connection towards the object

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  • framework to classify sport and event consumers, in order of their psychological connection towards the object (en)
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  • John progresses into the attachment stage relatively quickly and within a year begins riding every Saturday and Sunday morning. Cycling now is an important part in his life. He often wears cycling clothes to class, spent time visiting bike shops and uses the Internet to follow international cycling events. He even joins a cycling club and travels to regional cycling competitions with his friends who are predominantly cyclists. (en)
  • John progressed into the allegiance stage during his last year of college as the strength of his connection to cycling became durable. He thought of cycling and related activities daily. He always found time to ride and follow the sport regardless of university and work requirements or other sport opportunities. John’s psychological connection to cycling has strengthened and is now guiding his behaviour. (en)
  • John’s introduction to road cycling occurred at the age of 15 through a key socialising agent, his uncle Jack. Jack bought John his first bike, which he rode to school every day. When John was 15 and saw the Tour the France on television, he was amazed by the event. When Jack gave John one of his old road bikes and took him cycling on the weekend, John's progression to the Attraction stage began. (en)
  • John began to realize that cycling provided him a number of positive outcomes. He was able to meet other cyclists, make new friends and spend time with his uncle. He received pleasure from riding outside and the thrill of riding down hills at fast speed. His self-esteem rose by getting into shape and being one of the fastest riders among his friends. He also enjoyed the break from his daily routine when riding the bike. (en)
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  • Psychological continuum model (en)
  • نموذج الاستمرارية النفسية (ar)
  • Psychological Continuum Model (de)
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